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Pricing Choices for your Courses

Here are the different ways you can structure your course pricing:

Free course

Free courses (available for our Pro trainer plans or higher) are an excellent way to attract new customers to your school and give them a glimpse of your work.

With paid courses, you can set a fixed price for your course and charge the users upon enrollment.

You can find out more on how to set up the pricing of your courses, in our respective article.

Subscription plans/Installments

Selling your courses through Subscriptions / Installments (available to our Pro trainer plans or higher) means that users will perform an automated recurring payment (in the interval of your choice). 

Note: Unless you set your school to subscriptions only, all your paid courses will be eligible to be purchased as one-off purchases. You can find out more on how to create a subscription-only school, here.


Powerful upsell offers that include a number of relevant courses at discounted prices. Bundles (available in the Pro trainer plans or higher) can be used in marketing or upselling (persuading a client to buy more of your online courses or buy a more expensive one). You can find out more on how to create and customize your bundles, in our respective article.

Promotions / Coupons

A voucher entitling the holder to a discount for a particular product/course/bundle/subscription. Coupons promote a solid offer to a potential customer and encourage impulse buying (not planned buying behavior). They can be a strong marketing tool to promote your courses both online and offline and a good way to upsell, which can be an alternative to bundles or used to promote a bigger bundle.
With coupons, you can both attract new clients or re-activate old ones into buying new online courses. Coupons can also be used to offer a paid course as a free one to a select few influencers, attracting reviews and word of mouth for your online course. Moreover, coupons can be used in order to give free access to your private courses. You can find more information on selling your private courses, as well as generating their payment page links with coupons applied here.

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