Email marketing is an effective tool for reaching out to your contacts, crafting email campaigns, and driving desired outcomes. Utilizing email marketing services can significantly enhance your school's impact, helping you achieve superior results.
LearnWorlds provides a range of email marketing integrations to assist you in developing your email marketing strategy. In this article, we will see an overview of the email marketing integrations offered and tips and tricks on how to achieve better results.
Supported Email Marketing Integrations
We offer integrations with popular Email Marketing integration services:
The initial step involves creating an account with one or more of these services. They provide a range of plans, allowing you to select the one that best suits your requirements.
Connecting your account to your school allows you to sync your users and leads to your email integration account. This way, you can easily create smart, personalized campaigns for your school, newsletters, promotions, and automated emails that keep your users up-to-date.
Succeed Better Results
To achieve better results:
- Create a consistent email schedule.
- Use Zapier to automate processes or create email notifications.
- Follow the GDPR rules.
- Make it exclusive. Create and share promotions and coupons for your learners.
- Send your emails at the right time.
If your school is GDPR compliant and a user has chosen not to receive marketing material, they will be synced to your email marketing integration with the OPTIN custom field set to NO (instead of YES). Your learners can change their settings anytime in their profile.
- You can integrate with more than one email marketing platform if you have different forms and campaigns on each one of them!
- It is important to avoid deleting all users from the initial audience in your integration. Should you need to make any adjustments, you can simply create a new audience and synchronize your users there. Deleting the initial audience will prevent the included contacts from being synced again.
- To ensure proper population of information, users should create an account using their Full Name, not just their First Name. To emphasize this requirement, you can adjust the site language to display a clear instruction, such as: "Enter your First & Last Name."