“Drip-feeding” is just a fancy way of saying, “scheduled lesson delivery”. In a drip feed course, you can essentially organize the timely release of your content (each section) so that it doesn’t become available to your students all at once immediately following they sign up. Imagine all the exciting courses you can create with this! How about a “30-day course to success”? Or a “21 steps to becoming an expert marketer”? The possibilities are really endless.
And while drip-feed courses are a daunting task when you don’t have the right tools, LearnWorlds makes them a piece of cake! You can easily take control of the learning experience, guiding your students with personalized email templates and giving them the right information at the right time.
How to do it?
- Create the course, make it “drip content” enabled, and set up when each section will be released and which email notification will be sent to your learners. That’s all it takes!
And the beauty of drip feed is that you only have to set it up once and then it works on its own! Get started today!
LearnWorlds Help Center
Today’s resource from our Help Center is a quick video to get you started with drip feeding:
- Drip feeding your course, step by step.
To drip or not to drip
Well, it depends. 5 good reasons for drip-feeding content:
- Keep learners engaged: Drip-feeding is a good strategy for keeping users engaged with your content. Users come back to your school again and again (=loyalty) and there are so many opportunities to buy your next course.
- Sell first, develop content later: If you are just now preparing your material you can start selling from the day you have uploaded your very first section. Then create and deliver the rest of your content, for example, each month! However, you have to be consistent in your delivery schedule and not disappoint your learners.
- Do not overwhelm your learners: If your courses have large amounts of content, then a student signing up might feel overwhelmed. It is better to organize your content into manageable chunks and deliver it over a longer period of time. This also applies when members need to have the time to take action on what they are learning (e.g. coaching programs or if they need to submit assignments).
- Fixed frame course: If you’re running a fixed time frame course – for example 10 weeks – then it makes sense to drip your content out to your members on a weekly basis to keep them engaged and moving through the course.
- No one-day customers: Prevent members from downloading or binge-watching all of your content at once and then cancelling or asking for a refund.