Google Tag Manager is a free tool that makes it easy for marketers to add and update website tags -- including conversion tracking, site analytics, remarketing, and more—with just a few clicks, and without needing to edit your website code.

Google Tag Manager allows you to focus on marketing, not coding. 

LearnWorlds allows you to import your Google Tags following just a few steps:

1 Visit https://tagmanager.google.com/ (using your Google Account) to  create a container for your LearnWorld.

2 In the "Account Name" field, enter an account name select if you want to share anonymously data with Google and click "Continue"

3 Now you have to define your Container. In the "Container name" field, enter a descriptive name for your container select "Web" and click "Create".

4 Accept Google Tag Manager Terms clicking on the "Yes" button after reading them

5 Now Google will generate for you the container installation code snippet you only need to copy (Ctrl+C) the "GTM-XXXXXX" code and click "OK"

6 When in admin mode, follow this path: Integrations --> Analytics.


7 In there, scroll down and find Google Tag Manager, activate its functionality, and paste the GTM code of this integration in the appropriate text field.

8 Don't forget to click on the "Save" button to save your progress!


9 Now you can manage your Tags via the Google Tag Manager dashboard.

You did it!